About us


Knockout Fishing Co.


 

 Our Story

 

Founded in 2021 by lifelong friends Tyler and Kyle, Knockout Fishing Co. was born from a shared obsession with fishing, craftsmanship, and the outdoors. What began on the sun-soaked shores of San Diego, filming offshore charters and chasing fish from dawn to dark, has evolved into a brand built on grit, creativity, and dedication — both on and off the water.

Proudly wildland firefighter owned and operated, Kyle brings the same discipline, endurance, and work ethic that defines the fireline to everything we make. From the vise to the boat, that same commitment to excellence drives the quality and authenticity behind every product we create.

Over time, our journey has grown beyond content creation into producing hand-tied jigs, custom flies, and premium apparel — gear designed to perform under pressure and built for anglers who live and breathe the lifestyle.

 

Our Mission

 

At Knockout Fishing Co., our mission is to merge craftsmanship and creativity — to design products that are as functional as they are authentic.

Every hand-tied jig and fly is made with purpose, precision, and tested performance — designed to get bit when it matters most. Our apparel line blends comfort and durability, made for days that start early, end late, and sometimes never end at all.

While our foundation is in content creation and storytelling, our heart is in the craft itself — tying, fishing, and building a community that shares our passion for the pursuit.

 


Collaborations and Partnerships

 

Our dedication to quality and adventure has built strong relationships across the fishing industry.

We’re proud to collaborate with:

Accurate Fishing, Temple Fork Outfitters, LIDRIG, Trout Made, Made Baits, Get Made, Sportfishing X, and Poseidon Sportfishing.

Each partnership reflects our shared belief in innovation, authenticity, and a relentless drive to keep improving the experience on the water.





Our Approach

 

 

What sets Knockout Fishing Co. apart is our hands-on approach — forged through thousands of hours of tying, testing, fishing, filming, and refining.

We bring a firefighter’s mindset to everything we do: precision, consistency, and pride in the work. Whether we’re tying jigs in the off-season or capturing a bluewater trip on camera, our focus never wavers — do it right, or don’t do it at all.

Our creations — from the vise to the final video — reflect the same craftsmanship and passion that built this brand from the ground up.

 

 

Join the Knockout Crew!

 

Knockout Fishing Co. isn’t just a brand — it’s a community of anglers, creators, and adventurers built on hard work, passion, and purpose.

Whether you’re on the fireline, the river, or 100 miles offshore, we’re here to keep you inspired, geared up, and part of something real.


Tie on a Knockout Jig. Wear the badge. Live the story.

Welcome to the crew.


- Kyle & Tyler